Check out the "Easy Button" offered by the USRSB for starters. It's a quick self-assessment tool, with options for cow/calf and feedyard operations. You're probably already using some of the recommended practices.
To highlight the voices of individuals and companies helping beef producers on their sustainability journey, Trust In Beef™ is spotlighting the collaborative value chain program’s partners in a new video series.
Trust In Beef is a new effort to empower beef producers on their sustainability journey and provide consumers with real-life proof of the continuously improving environmental performance of American beef.
The announcement came during the NCBA general session, “Sustainability—Opportunity, or a Bunch of Bull?” Marty Smith, 2021 NCBA Past President, a rancher and attorney from Wacahoota, Fla., announced four goals.