Latest News From Beef Checkoff

Dr. Billy Powell Receives Beef Checkoff Visionary Award

Former Alabama Cattlemen's Association executive vice president Dr. Billy Powell was presented with the second annual Beef Checkoff Visionary Award during the 2022 Cattle Industry Summer Business Meeting, Reno, Nevada.

SCOTUS Refuses to Hear R-CALF’s Checkoff Appeal

The U.S. Supreme Court on Monday denied a petition by R-CALF USA for consideration of its legal challenge of the Beef Checkoff, effectively ending the case that began six years ago.

Food Without Fear: How Beef Checkoff-Funded Research Keeps Consumers Safe

Checkoff-funded research has helped manage food safety risks over the past decades, influencing many safety interventions that are still in place today.

Progressive Leadership Earns Five Rivers Cattle Feeding the 2022 BQA Feedyard Award

The world’s largest cattle feeder, Five Rivers Cattle Feeding recognizes the importance of being a leader and an advocate for the beef industry – Kuner Feedlot wins 2022 BQA Feedyard Award.

Tony Romo Spokesman For 'Beef. It's What's For Dinner.'

Beef. It’s What’s For Dinner., funded by the Beef Checkoff, announced a new partnership with celebrity athlete and former football star Tony Romo at the 2022 Cattle Industry Convention.