New Products

beef cattle prices
beef cattle prices

Liquid Nutrition Boost for Hay


ProteinPlus’ molasses-based protein and mineral liquid concentrate, BalePlus, gives cattle the nutrition they need directly mixed in the hay. The formula attracts cattle to eat refused forages with sugarcane molasses and caramel flavoring in a new formula developed by BalePlus nutritionists. This supplement is most effectively applied using BalePlus forage injection equipment, but can also be poured or mixed with feed or water. It is available in 2½-gal. jugs and 250-gal. totes. For more information, visit or (706) 889-5990

Heal Wound and Irritants


Vetericyn Plus from Innovacyn helps treat eye irritations, udder sores, teat ailments, cuts and abrasions on dairy and beef cattle. Vetericyn Plus is a technology platform of non-toxic and antibiotic-free solutions that are highly effective in dermal cleaning and debriding, allowing for optimal healing conditions. The new formulation has a higher concentration of hypochlorous, making it up to three times as concentrated as original Vetericyn without requiring any withdrawal period. It contains no antibiotics and is not harmful to milk production or beef. For more information, visit

Immunostimulant for BRD treatment 


Bayer HealthCare Animal Health introduces DNA Immunostimulant Zelnate, a new innovation to aid in the treatment of bovine respiratory disease (BRD) due to Mannheimia haemolytica. This is the first immunostimulant to reduce mortality and lung lesions by enhancing the animal’s own immune system to help fight BRD, potentially reducing the need for antibiotics. Zelnate is not an antibiotic or a vaccine—DNA Immunostimulants help jumpstart the immune system. It is labeled for cattle four months of age or older, as an intramuscular injection, at the time of or within 24 hours after a perceived stressful event. It has a 21-day withdrawal before slaughter and is available in five, 10 and 50 dose package sizes. For more information, visit



Latest News

Is Grass-Fed Beef Healthier or Better for the Environment?

Oklahoma State University meat scientist Gretchen Mafi has studied the scientific differences between beef that comes from animals finished on a grain diet versus those animals finished on grass.

How To Give a Calf Electrolytes, The Dehydration Lifeline

Electrolytes can serve as a needed boost for a scouring calf. Here's a look at what’s in electrolyte products, how much electrolytes should be given and a few ways and tips on how to give electrolytes to a calf.

Colostrum Management A Cornerstone For Dairy Calf Health

Dairies have made great strides in managing colostrum, but about 14% of calves fail to get passive transfer of antibodies. There is still opportunity to improve upon this, encourages Sandra Godden, DVM.

Be Prepared, Wheat Pasture Bloat on the Rise

As growing conditions improve on wheat pastures that have been grazed short all winter long, the threat of bloat rises. Here's how to combat the onset of bloat in grazing calves.

Cows Will Tell You What is Wrong with a Facility Design

As we transition the cows into a new facility, take time to watch the cows' usage of the facility. Cow behavior in the facility will indicate what may need to be adjusted.

What Does the Drought of 2022 Mean for Lactating Pairs in the Spring of 2023?

While some parts of the U.S. remain in drought conditions and the soil moisture profile is in a deficit due to months of below normal precipitation, grass growth will likely be impacted this spring.