Registration is now open for the Dairy Calf and Heifer Association annual conference, to be held April 11-13, 2016 at the Madison Marriott West in Middleton, Wis. This year’s conference lineup includes a wide variety of programs and panel discussions designed to support calf and heifer producers’ success in today’s market.

“Dairy calf and heifer raisers face unique challenges in the industry,” says Bob James, Ph.D., professor of dairy science at Virginia Tech and conference co-chairman. “This conference focuses on learning from peers and sharing knowledge on tools and techniques that can help them to thrive and grow their businesses.”

The 2016 DCHA Conference theme is “Moving Forward,” and the content reflects that goal. Activities will include:

·         Presentations by industry experts and producer panels on topics including growth and nutrition, reproduction, group housing, animal behavior, dairy beef, and organic calf and heifer raising.

·         Professional development including leadership, team communications and the use of social media for positive communication.

·         A tradeshow reception giving producers and allied industry members networking opportunities.

·         Tours and on-farm sessions at Rosy-Lane Holsteins and Kutz Dairy Farm and hands-on demonstrations at the University of Wisconsin-School of Veterinary Medicine and the Wisconsin Veterinary Diagnostic Lab.

Attendees might already be familiar with one conference speaker, who has more than a quarter-million followers on Facebook. Greg Peterson is one of the Peterson Farm Brothers, whose videos of pop song parodies have received millions of views on YouTube. Peterson will share his insight into using social media to advocate for agriculture and how conference attendees can as well.

“The Peterson Farm Brothers use their love of agriculture to make an impact beyond the farm,” says James. “Their story can inspire other producers to find their own niches for communicating about their farms and their industry.”

Custom heifer raisers, dairy producers, veterinarians, nutritionists and anyone with a vested interest in raising calves and heifers is invited to attend the conference.

Register today to attend the 2016 DCHA Conference by visiting www.calfandheifer.org/conference or calling 855-400-DCHA (3242). Sponsorship opportunities are also available for this can’t miss event.

The Dairy Calf and Heifer Association (www.calfandheifer.org) was founded in 1996 based on the mission to help dairy producers, calf managers and those professionally focused on the growth and management of dairy calves and heifers. With a national membership of producers, allied industries and research leaders, DCHA seeks to provide the industry’s standards for profitability, performance and leadership, serving as a catalyst to help members improve the vitality and viability of their individual efforts and that of their business.