About Us

Bovine Veterinarian is the only business publication specifically targeted to veterinarians and nutritionists who devote a significant amount of their time to bovine practice. It focuses on providing leading-edge information to help them improve the marketing of their skills to beef and dairy producer clients.

Bovine Veterinarian also reaches beef and dairy nutritionists.

Mission/Position: To help professionals in the food-animal community market their expertise in the production of meat and milk and facilitate communication throughout the food system in order to promote and protect the world’s food supply.

Geni Wren
Editor and Associate Publisher, Bovine Veterinarian Magazine

Geni Wren was the founding editor of Bovine Veterinarian in 1993 and associate publisher was added to her title in 2007. In Nebraska and Iowa Geni grew up in the footsteps of her veterinary pathologist father and spent several years working for veterinary clinics. A pre-veterinary student at Iowa State, Geni changed course and received a B.S. in zoology, then a B.A. in journalism/public relations. She worked for Pioneer Hi Bred International, the American National CattleWomen in Denver and for the Meyocks Benkstein agricultural public relations firm.

Geni’s strong affiliations within the industry include the American Association of Bovine Practitioners, the Academy of Veterinary Consultants and the Western Veterinary Conference. She can usually be found with veterinarians at dairies, ranches, feedlots, clinics and veterinary schools, or attending numerous veterinary conferences. Her areas of interest in cattle medicine are zoonotic diseases, agroterrorism, quality assurance and immunology.

An avid horsewoman, Wren spends her free time trail riding, locally showing Paint horses, and she was previously a barrel racer and team penner.

Contact Geni: gwren@vancepublishing.com